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How to Put Your Brand on Live TV When You Advertise on Fubo TV

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April 24, 2023
January 9, 2024

Fubo TV presents a unique offering that allows advertisers to place targeted ads on live sports programming.

Fubo TV is one of many new streaming services that have surfaced over the last few years. Fubo TV presents a unique offering for sports fans, with a focus on streaming of live sports that’s brought about recognition as from many publications and viewers alike. Fubo's mission is to build the world's global live TV streaming platform and offer the greatest breadth of content1. Alongside other streaming TV platforms, Fubo represents a unique opportunity for advertisers to build their brand more effectively than with traditional TV advertising.

Like other streaming platforms on Connected TV, Fubo TV offers an alternative to traditional television for viewers and advertisers alike. With Connected TV advertising, you can search across dozens of other streaming platforms to find where your target audience is watching. When you advertise on Fubo TV, you don’t need to be reliant on traditional programming schedules and available inventory to attempt to reach your target customer.

You can serve ads to your target audience on whatever channel or program they’re watching with non-skippable ad placement that ensures your audience stays engaged for as long as possible. Connected TV on Fubo TV and other platforms ensures you can target your audience in a way that maximizes the impact of your spend. For example, a local car dealership could target only viewers within 10 miles using zip code level targeting and use audience date to reach consumers interested in buying a car.

Advertising on Fubo TV is a great way to reach your target audience, but utilizing Connected TV advertising for a multi-platform approach opens your brand up to an even greater pool of potential customers. With Awarity’s Connected TV advertising, we place your business on the big screen across hundreds of apps and devices where your target customer is already watching. Visit our Connected TV page to learn more about the top apps and channels available through Awarity's Connected TV platform.

1. Fubo TV Delivered over $1 Billion in Global Annual Revenue...

About the Author

At Awarity, our mission is to democratize advertising and make building awareness affordable for businesses of all sizes. Choosing the right platforms that align with your goals is critical for small businesses to achieve success, and Connected TV offers opportunities to build targeted awareness for your brand.

We are always available to discuss your marketing needs. If you have questions on anything we’ve shared, let’s chat! We'd love to help grow your brand.