Proposed Awarity Campaign

Educate Local Homeowners on Why Farmers Insurance Surpasses Competitors

With targeted local ad campaigns for Farmers Insurance agents

Reframe How Homeowners Think about Insurance

Homeowners are overwhelmed by the number of insurance providers in market. What they need to hear is that while competitors exclude certain coverages, Farmers Insurance covers the biggest perils homeowners face. Showcase the level of coverage you offer with targeted ad placement on top websites and streaming channels visited by people in your zip codes.

Additive Impact through Large-Scale Participation

With joint participation from nearby agents, each local advertising campaign can educate the market at large on how Farmers Insurance can cover the various perils homeowners face.

Build Awareness for Your Agency

Participating agents have the opportunity to be featured with their image and agency in customized advertisements delivered to their service area.

TV Advertising
Programmatic DisplayProgrammatic Marketing

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