Drive Growth with Hyper Local Advertising

Custom campaign options for Painting With a Twist Studios

Localized Campaigns for Painting With a Twist Studios

Awarity activates personalized campaigns that deliver greater impact for franchise locations.

LOCALIZED TARGETING

Campaigns are activated with unique zip code level targeting for your studio location.

PERSONALIZED CREATIVE

Creative is dynamically customized with your studio's location information.

INDIVIDUAL REPORTING

Receive individual access to detailed reporting for your studio in Campaign Central.

Watch the Webinar

Painting With a Twist Packages

Packages are all-inclusive and enrollment takes minutes.

BRONZE

BANNER ADS & CONNECTED TV
3 Month Pilot Investment
BANNER ADS
$120/MO
30,000 Min. Guaranteed Impressions
$4 Max. CPM
Animated HTML5 banner ad customized with your location
CONNECTED TV
$280/MO
7,000 Min. Guaranteed Non-Skippable Views
$40 Max. CPM
Connected TV commercial customized with your location

SILVER

BANNER ADS & CONNECTED TV
3 Month Pilot Investment
BANNER ADS
$240/MO
60,000 Min. Guaranteed Impressions
$4 Max. CPM
Animated HTML5 banner ad customized with your location
CONNECTED TV
$560/MO
14,000 Min. Guaranteed Non-Skippable Views
$40 Max. CPM
Connected TV commercial customized with your location

GOLD

BANNER ADS & CONNECTED TV
3 Month Pilot Investment
BANNER ADS
$360/MO
90,000 Min. Guaranteed Impressions
$4 Max. CPM
Animated HTML5 banner ad customized with your location
CONNECTED TV
$840/MO
21,000 Min. Guaranteed Non-Skippable Views
$40 Max. CPM
Connected TV commercial customized with your location

LOCALIZED CREATIVE INCLUDED

Banner ad and Connected TV commercial customized for your studio location.
*Designs to be customized after campaign enrollment
TV Advertising

Frequently Asked Questions

How is the Pilot pricing different than regular pricing?

We are pleased to offer 3 pilot packages (Bronze,Silver and gold) with a reduced Campaign Setup fee of $99 (Typically $499).  This discounted Setup fee is valid if you enroll before 5pm CST, May 21, 2024.  

What are the next steps?

Enrollment is just a few simple clicks. Once you answer a few questions in the enrollment portal, you will receive an invoice for the package you select and you can input your credit card.

Our team will follow up with access to your personalized Campaign Central Dashboard by Friday, May 24 with your personalized creative.

We will need you to review and approve your creative, and our team will launch your campaign on June 1st.

Can I continue my campaign after the pilot?

Yes! Our clients see the biggest lift in their awareness advertising when consistently layered on top of other forms of marketing.

How will I see metrics for my campaign?

Your Campaign Central Dashboard will provide real time reporting for your location, multi-locations, regions, or more if needed.

Can I enroll after May 21, 2024?

Yes, however, the Campaign Set up fee will no longer be $99. After the pilot enrollment we will determine the next launch window.

How will you target my campaign?

Your Campaign will be geofenced to the zip codes provided by the Home Office.

We will then target by demographics aligned on with the Home Office such as: Women 25-49 and Arts/Crafting enthusiasts looking for activities in your area.

This targeting was derived from the top performing audience segments in the National CTV Campaign.

Your Campaign will also include retargeting to people who have visited your website.

Please note that the smaller pilot packages will likely result in fewer zip codes we can target. Larger packages will allow for zip code expansion.

Can I customize my creative?

Your Banner Ad and CTV Commercial will be customized per your location from a design approved by the Home Office.  You will have a chance to review within your Campaign Central Dashboard prior to launch. If you would like additional Ads once the pilot is complete, we can walk you through the process and pricing.  

Can I run a Regional Campaign with other Franchise Owners?

Teaming up with other Painting with a Twist locations in your region is a great way to build overall awareness. The brand will see an overall lift in their advertising efforts when layered on top of other forms of marketing.  

Running a regional campaign will not allow you to personalize the Banner ad or CTV commercial for your specific location. We will customize it to your regional market.

Please note that we cannot guarantee that each zip code will have an equal spend allocated from the total budget.  

If you would like a personalized Banner Ad or CTV Commercial with your location information, we advise you to enroll in the pilot package that works best for you.

How do I measure the success of my campaign?

The goal of this campaign is to build and maintain top of mind awareness for your specific location. Your target customer is always considering a wide range of entertainment choices and our goal is to keep you top of mind. You will see specific campaign performance metrics in your dashboard, and as you build awareness you will experience an increase in web traffic to your web page along with improved responsiveness with your lower funnel advertising channels.  

For any further questions, please kindly reach out to Danielle.Krieg@awarity.com. We look forward to building targeted awareness for your Painting With a Twist location!

Get Started in Minutes